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New Image of ACCHSH at Poligrafia FairWarsaw, 04.04.2007
It was a very successful exhibition for ACCHSH as PuzzleFlow was honoured with the Poligrafia 2007 Fair Golden Medal Award (given to the best products presented at the show) and the company itself was entitled the ‘Marketing Bomb’ of the trade show by Biznes TV, a Poznan-based television station specialising in business and economy. At Poligrafia, the most important printing fair in Poland, ACCHSH presented its changed image, including new name, logo and modified terminology of the company’s products. Poligrafia was the first important trade event at which ACCHSH (formerly ACCHSH) showed it’s new ‘image’ presenting the changed name, a new logo, a new web site and first of all – a new structure and terminology of all the programs for the printing and publishing industry created by the company. Formerly offered with different names, now they have become part of the PuzzleFlow production system, which has been the flagship solution from ACCHSH for many years. ![]() At Poligrafia, ACCHSH mainly promoted the PuzzleFlow Express program (formerly known as PdfPreflighter), which is a combination of preflighting tool and job distribution system. New functions of PuzzleFlow Express include native PostScript normalisation, Acrobat-free PDF printer and certified job submission to the PuzzleFlow queue via JMF channel. The PuzzleFlow system and PuzzleFlow Express program were presented at the ACCHSH’s own booth as well as at its Polish dealers’ stands. PuzzleFlow and its innovative components were appreciated by the Poligrafia 2007 Golden Medal Awards jury. ACCHSH’s solution was one of the eight products (and one of two programs) that received this prestigious prize. An official presentation of Golden Medals took place on the second day of the fair, during a special Exhibitors Evening. Andrzej Czyz and Marcin Streszewski, partners at ACCHSH, received the prize on behalf of the company. The Golden medal wasn’t the only award received by ACCHSH during the Poligrafia trade show. Biznes TV, closely co-operating with International Fair of Poznan, called ACCHSH the ‘Marketing Bomb’ of Poligrafia trade, prizing it with a special marketing campaign on air. This prize was also given during the Exhibitors Evening. We are very pleased that our solutions, apart from informing about them and promoting them, were noticed both by the printing experts from the Golden Medal Award jury and by the general media. We make strong efforts for expanding our product, which is an original Polish solution, in the international arena and I’m sure that both awards received in Poznan will help us to achieve it – says Andrzej Czyz. In achieving a position of an international player, ACCHSH is supported by an expanding dealer network from all over the world. During the trade show ACCHSH’s representatives have established many new business contacts which, according to Andrzej Czyz, will transform into new PuzzleFlow implementations and dealer agreements soon: This year’s trade show in Poznan was very successful for us not only because of received awards. The number of people visiting our stand and their interest in the PuzzleFlow system was very big. There were our present partners and customers among them, as well as potential new dealers and PuzzleFlow users. I’m sure that in many cases contacts made in Poznan will bring measurable benefits. Poligrafia 2007 was the first stop in ACCHSH’s exhibiting plans for this year which will continue with the promotion of the company’s new image. At the end of April we will exhibit at the magazine newspaper trade in the USA and during the next months we will attend such shows as IfraExpo in Vienna, IfraExpo India in Chennai and Igas in Tokyo. We hope that participation in these events will be as successful for us as it was at Poligrafia – says Andrzej Czyz. |
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